EUROPEAN EXHIBITION INDUSTRY ALLIANCE
The European Exhibition Industry Alliance is a cooperation between the European Members of The Global Association of the Exhibition Industry UFI and the Members of the European Major Exhibition centres Association EMECA.
It represents the common interests of the European exhibition industry towards the European Union Institutions and other relevant stakeholders in Brussels. It promotes the impact of the sector, monitors EU issues and advocates the sector’s common interests in order to maintain a favourable operating environment within the EU and globally.
The EU and geographical Europe represent the largest region in the exhibition world. 496 exhibition venues with a minimum of 5.000 sqm of gross indoor space are located in Europe representing 48 % of the world capacity; there are about 1100 exhibitions venues worldwide. 13 700 exhibitions per year are organised in Europe out of almost 32 000 exhibitions taking place per year worldwide; European exhibitions represent nearly 44%. 110 millions of sqm net exhibition space were occupied worldwide in 2011, 53 millions of which in Europe thus representing 49%. 1.4 million exhibiting companies welcome 260 million visitors per year in Europe.
European Exhibitions are globally leading thanks to their high quality in infrastructure, exhibition concepts, services and innovation. The European Exhibition Industry facilitates trade at all levels. Exhibitions are the most effective marketing tool for companies, especially SMEs. They boost innovation and contribute to growth and jobs in the respective industry sectors. Beyond that , the European Exhibition Industry generates considerable social economic effects.
The European Exhibition Industry Alliance is based in Brussels and run by the Secretary General Barbara Weizsäcker.